Netflix is testing a new, cleaner approach to TV and film production

Netflix is testing a new, cleaner approach to TV  and film production




Netflix aims to achieve sustainability goals by implementing hydrogen power in the production of their films and TV shows.

At GeoPura, we have already shed light on the environmental impact caused by the film and TV industry, emphasising the urgency for industry leaders to take immediate action in adopting sustainable practices.

It’s great to see household names such as Netflix already addressing this issue across multiple aspects of their business, including film and TV production. Reporting their carbon footprint in 2021 was roughly 1.5 million metric tons, with more than half of that footprint from the physical production of the shows and films provided on the global streaming service. This has led them to set two climate targets that they’re currently on track to achieve. Netflix aims to reduce their emissions by 50% by 2030 as well as reducing the remaining net carbon footprint to zero by investing in the power of nature to capture carbon.

In order to overcome these barriers to production, Netflix has already started utilising renewable technologies to replace outdated fossil fuel sources as well as improving efficiencies across all areas.

The latest instalment in the Netflix Sustainability Series looks behind the scenes at the hydrogen power that brings their stories to life.

Watch here –

Netflix is reducing air pollution, toxic fumes and carbon emissions by using hydrogen-powered generators on hit Netflix shows.

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